Finding the RIGHT connections

1. Networking at events – exchange LinkedIn profiles on-the-spot

2. Joining LinkedIn Groups3. During recommendations /

endorsements of skills & expertise among your own network.

4. By checking out who have viewed your profile.

Extending of connection on LinkedIn

1. Using LinkedIn SEO to find relevant people by keying in keywords such as:• Specific designation• Industry / Career / business• Company and/or location fields

2. To get the right people in your network – those who are decision makers or influencers and those in your community of thought leaders.

Finding the RIGHT connections

“Take time to read each profile. After you have read a profile, decide if the person is the right connection for you.”

Tips:

LinkedIn InMailsPersonalize your message to its relevancy. Keep it short & sweet.Don’t hard sell but demonstrate VALUE.

“Do a short research from the email address first to study your connection doings before connecting / sending a message.”

The first touch!

Step 1: Start with a Specific TitleHow do I know this person, and why am I reaching out to him or her? Is this someone you know and need advice from? Someone you share a contact with and want to know more about? A stranger with whom you’re hoping to connect for the first time?Example:• “I’ve got in touched with you through one of our

mutual connection of [name].”• “Following up from yesterday’s event.”

Guide on how to start on LinkedIn InMails

Step 2: Introduce YourselfUsually with a one sentence background.Example:• “I’m Ellaine—we met at the _______ event” • “I’m Ellaine, and I what am very much interested in

the blog that you wrote on / shared about the article on _______ .”

• “My name is Ellaine and I am a Marketer in REDtone.”

Guide on how to start on LinkedIn InMails

Step 3: Get to Why You’re Writing—and FastThe shorter the better.Why do you want to be connected? Do you love this person’s updates or products? Do you want to book him to speak at an event or invite her to guest post on your site? Do you want to ask this person questions about her company or background?Example: • “I’m reaching out because I need advice. I’m in the midst of

_______ and have some questions about ______.”• “I noticed that you are into _______ and I may have the

solution for you.”

Guide on how to start on LinkedIn InMails

Step 4: Wrap it Up and Say Thank YouExample: • “All this to say, might you have time to [provide feedback,

write a recommendation, make an introduction, whatever]? I greatly appreciate your time and expertise.”

• “Thanks! Looking forward to great interaction and networking!”

• “Access this link, _______ to rethink on your business solutions and let guide you through solutions that I could best provide you.”

Guide on how to start on LinkedIn InMails

Thank you