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November, 2015 Social Media Connection The Top 16 Mobile Brands on Facebook & Twitter

Social Media Connection: The Top 16 Mobile Brands on Facebook and Twitter

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November, 2015

Social Media ConnectionThe Top 16 Mobile Brands on Facebook & Twitter

Key Findings

T-Mobile & AT&T Enjoyed the Highest Levels of Attention

Telecom Italia and U.S. Cellular Were the Most Responsive

What Works: Product News Drive Online Buzz

What Works: Product News & Sponsorship Activity Generate Positivity

What Doesn’t Work: Forget About Offline

T-Mobile Dominates the Twittersphere – For Another Reason

What Works: Product Related News

What Works: A Touch of Humour

What Works: Innovative Campaigns.. & Free Food!

Conclusion