5 Strategies to Generate More Leads

with LinkedIn

GIVE VALUE FIRST

Quality Profile

• Profile picture

• Headline

• Experience

• Education

Update

Publish

Types of Content

• Original

• Curated

• Feedly

• BuzzSumo

When to Share• One (1) time per day Monday through Friday

• Best days to share

• Tuesday, Wednesday, Thursday

• Best times to share

• 7:30 to 8:30 AM

• 10 to 11 AM - Tuesday only

• 12 Noon

• 5 to 6 PM

Be Sociable

• Actively seek out new connections

• Congratulate

• Recognize

• Comment

Groups

• Join relevant groups

• Start your own group

• Share your advice and expertise

Sales Navigator

• Expanded search capabilities

• Lead Builder tools

• Accounts

• Leads

InMail• Pros

• Targeting

• Deliverability

• Less Clutter

• Cons

• Expensive

• Poor real time analytics

Be Strategic• Plan ahead

• Be persistent

• One (1) to two (2) hours per week minimum

• Daily touches

• Leverage mobile app

GIVE VALUE FIRST

Questions

What is your opinion on sending an introductory email to a prospect through LinkedIn for an appointment?

What is the best way to convert LinkedIn leads to customers?

Should we have LinkedIn Premium Accounts?

Adam Robinson, MBA

adam@themarketingsquad.com 502.618.4230